James Digby Jones

Executive Creative Director - Saddington Baynes

In his role as Executive Creative Director, James is the driving force behind production at Saddington Baynes, and has been part of the studio for over 20 years.

James’ work revolves around creating sensational stills and extraordinary animations with measurable impact for brand clients… bringing the latest technology and that extra bit of magic into a brief.

Saddington Baynes is a leading creative production studio that delivers premium images, visual effects and animation for the advertising industry. For over 20 years, the company’s mission has been to create emotionally engaging imagery that inspires brand devotion, with a focus on delivering fully integrated productions for clients in the UK, USA and Europe. Recent projects include multi-award winning work for Honda, Jo Malone London, Panerai, Nio, Olay, Gaggenau and many more.

Inspiration & Innovation: Getting here and what’s next?

Self-initiated learning is encouraged and expected in the CG industry – this is true for the biggest blockbuster studios, all the way down to independent artists. You are very much in control of how fast and how far you develop, whether in the capacity of cinematic director, VFX supervisor, compositor or another essential role. But how can we keep evolving in the competitive creative landscape? Saddington Baynes takes you through best practice for R&D, team management, previs, shoot setup and pipeline development, enabling artists to attain hands-on technical discipline.

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